Top 5 Ultracasual Games Performance on Unified Platform in New Zealand Q4 2022

In the fourth quarter of 2022, the top 5 ultracasual games in New Zealand displayed varied performance trends across weekly downloads, revenue, and active users. Here’s an in-depth look at their metrics.

Slime it: Slime Game Simulator from Slime4Fun saw fluctuating revenue throughout the quarter, peaking at approximately $166 in the week of November 21. Weekly downloads showed a notable increase in mid-November, hitting 145K, before dropping to minimal numbers by the end of December. Active users started at 280 and saw a minor decline to 188 by the end of the quarter.

Fill The Fridge! by Rollic Games experienced a gradual increase in weekly revenue, reaching $91 in the final week of December. Downloads fluctuated, starting at around 1.5K in late September, dipping mid-quarter, and then rising to 1.1K by the end of December. Active users saw a consistent decline from 8.9K at the beginning of the quarter to 5.5K by its end.

Pixel Demolish, another title from Rollic Games, had its revenue peak early in the quarter at $121 in the week of October 10, then gradually declined. Downloads started strong with 2.4K in early October but dropped significantly to 349 by the end of December. Active users followed a downward trend from 5.4K in early October to 3.2K by the end of the quarter.

Diamond Painting ASMR Coloring by Crazy Labs maintained steady revenue, peaking at $105 in the week of November 21. Downloads showed an upward trend, starting at 93 in late September and reaching 251 by early December. Active users increased from 301 at the start of the quarter to 456 by the end.

Draw it from Kwalee Ltd saw revenue peaking at $51 in late November. Downloads showed a significant increase towards the end of the quarter, reaching 717 in mid-December. Active users also saw a notable rise, starting at 594 in late September and peaking at 1.1K in early December.

These insights, sourced from Sensor Tower, provide a glimpse into the dynamic performance of ultracasual games in New Zealand. For more detailed data and further insights, visit Sensor Tower.